Hewlett Packard MVP Logo
Presentations are big deals to small businesses and so is logo design. Hewlett-Packard wanted companies to know its new HP2000 printer could add speed and beauty to any pitch. Using the rich terminology of baseball — home run, big hit, score — as the foundation for a direct mail piece seemed like “The Natural” thing to do. The direct mail campaign included the creation of a logo, brochure, letter, offer, and envelope.